Gray Las Vegas Blog

Millions of people use Facebook each day, but you can't rely on this platform alone to reach a mass audience. TV’s a much better marketing medium, reaching up to 84% of consumers last year. Here are some tips on how to reach a mass audience with TV...

Having a quality product is no longer enough to encourage sales. Consumers are prioritizing purpose-driven companies when making their purchasing decisions. It not only makes them feel good for supporting a brand that is committed to making a...

Believe it or not, this holiday shopping season will be the first major shopping season since the pandemic. Last Fall was an unexpected boost for many businesses, but this Fall is predicted to top it. More people are moving away from uncertainty and...

When sales are down, it makes sense to start advertising as soon as possible.  Reasons being...

• If you don't advertise your business, consumers won't know you exist. 
• You have to spend money generating awareness in order to make money. 
• You can't...

Considering we have now entered one of the most concerning talent shortages — and are expecting it to only get worse with time — it is more important than ever to ensure your company is in a position to overcome this challenge. Millions of...

There's no denying the explosive power of over-the-top (OTT) anymore — from increasing subscriptions and advertising budgets to ever-evolving technological advancements. OTT is here to stay, benefiting companies with hyper-targeting, non-skippable...

A lot is changing in the home improvement market (for the better!), and your advertising must get ahead to keep the advantage over your competition in Las Vegas. There is no better time than now to strike with a marketing strategy that's sure to...

An interview segment on MORE Local. Las Vegas. featuring your business has many benefits, including help with exposure, becoming known in the community, and helping the audience get to know what your company offers. There isn't much that can compare...

By now, there's been a lot of talk about OTT and the potential it brings to marketing and advertising. Not only is it growing more popular among consumers with more than 50 million cord-cutters in the U.S. (and predicted to reach 55.1 million in...

When it comes to reaching your marketing goals, it is important to consider using both an advertising and PR campaign. Advertising is great for improving website traffic, brand awareness, lead generation, conversion and sales. Public relations is...