You already know — the real estate market is hot right now. With interest rates at historic lows and the industry saturated with competition, it's going to take a lot more work in 2021 to reach the right homebuyers with your brand and services.
Just like the most important factor in real estate is location, the most important factor to a mortgage loan officer’s success is branding. Think about this. All loan officers are selling the same product for pretty much the same price. So what will...
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