Gray Las Vegas Blog

When it comes to creating brand awareness, TV is king! On-Air commercials provide frequency and reach, but one thing commercials don’t provide a lot of is time. As you know, a standard commercial is 30-seconds – at most a minute. This doesn’t give...

Lifestyle marketing has enhanced the brand image of many successful companies, resulting in a thriving community of engaged customers. Dove's "Real Beauty" campaign helped it gain an audience focused on body positivity, differentiating itself from...

An interview segment on MORE Local. Las Vegas. featuring your business has many benefits, including help with exposure, becoming known in the community, and helping the audience get to know what your company offers. There isn't much that can compare...

Brands that want to position themselves as household names often use lifestyle marketing to get there. Lifestyle marketing, as the name suggests, is a strategy for bringing awareness to your products or services based on their alignment with a...

Lifestyle marketing aligns your products or services with the ideals and aspirations of your target audience. This marketing approach places your brand alongside household names through integrated segments in lifestyle programming, magazine and...

Lifestyle Marketing can open the door to potential customers who already share your similar interests and opinions! By collaborating with a well-known lifestyle brand to create custom content, your message will be more than an ad – it will provide...