Gray Las Vegas Blog

There's no question 2020 was a rollercoaster of a year. It seemed every month brought new challenges, causing us all to quickly react both in our professional and personal lives. Despite all the hurdles, we pushed through, learned a lot and are now...

Social media engagement is more than gathering followers and getting likes. It expands your marketing reach and boosts brand awareness among prospective clients. People spend over two hours on social media each day, and more and more businesses are...

eCommerce has become increasingly popular over the years, but 2020 took it to another level. Due to the recent COVID-19 pandemic and the subsequent shelter-in-place orders all over the world, millions have relied on eCommerce. Digital Commerce 360...

Blogs have seen significant increases in popularity, and can be an excellent tool for marketers looking for new ways to connect with millennial members of their audience. Millennials are more likely to do extensive research before making a purchase...

Many people wonder with so many options in the streaming space whether broadcast television still works. Are cord-cutters interfering with the ability of broadcast television to accomplish an effective return on your marketing investment? Can you...

Whether you're launching your first advertising campaign or your hundredth, it's critical to understand familiar advertising terms, what they mean, and how they impact your campaign. From the latest trends to established advertising methods, an...

Regardless of the size of your business, advertising is incredibly important. You always have the potential to reach someone who can benefit from your business with your advertising efforts, increasing your reach and widening your customer base....

As states begin to reopen and phases are being announced, it’s important for businesses to have a 'welcome back' campaign in place that will invite customers to reconnect with your business. Consumers want to know which phase your business will...

As stay-at-home orders are beginning to lift around the country, many businesses are asking the question- what now? As new reopening phases are announced, you’ll want to have a strong plan of action in place to set your business up for success.

When a plan of action is needed - especially a marketing plan - it’s always good to look at the past and examine what worked and what didn’t. And when it came to marketing and advertising during the 2008 recession, many businesses struggled with...